The Profitable Menu Playbook: Your Menu Is Bleeding Profit. Stop It In 5 Days.

Created by an F&B operator turned founder, after losing $16,000 to hidden menu mistakes (so you don’t make the same ones).

🎯 Turn silent profit leaks into margin you can bank⏱️ 5-minute lessons that cut straight to what matters📊 Fixes you can apply before your next serviceThis free email course gives you real actionable insights to maximise your profits.

Everything you need to finally see what’s costing you money, and design a menu that works.

I’m Adib, a Well Engineer at BSP and entrepreneur with over 5 years in F&B. I once lost $16,000 in a single year from poor menu management. That painful lesson pushed me to crack the code on menu profitability. Now, I’m sharing the exact insights I wish I had back then, so you don’t make the same costly mistakes.

Packed with insights you can apply right away, each lesson builds on the last to create real impact in just 5 days.

Want to make sure this free email course is “worth it” before you sign-up?

Over the next 5 days, here’s what you’ll uncover:

Mistake #1: Pricing by gut feel, and why your “bestseller” dish might barely cover costs.Mistake #2: Judging menu success by sales alone, and how ignoring a sleeper dish costs you 3x the margins.Mistake #3: Trying to please everyone, and why it leads to guest complaints and burned-out staff.Mistake #4: Skipping regular menu audits, and how cost creep silently turns your P&L red.Mistake #5: Making blind menu changes, and why it wastes time, money, and momentum.

Hooray! The first lesson of The Profitable Menu Playbook is on its way to your inbox.

Within the next minute or two, you're going to get an email from me (Adib).This email contains instructions to get started with our Profitable Menu Playbook, so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know, I'll be happy to help! 😌Now go and check your inbox!


P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)